Who We Are
We are the bridge between African authenticity and global excellence, illuminating brands that matter across the continent.
Our Creative Philosophy
We believe every African brand has a unique light waiting to shine. Our philosophy centers on the intersection of logic and magic– where strategic thinking meets creative brilliance.
We don't just create campaigns; we craft movements. We don't just build brands; we illuminate possibilities. Every project is an opportunity to showcase the richness, diversity, and innovation that Africa brings to the world.
The Meaning Behind "Phos"
From the Greek word meaning "light," Phos represents our mission to illuminate African brands and bring them into the global spotlight.
Illuminate
We bring clarity to complex brand challenges, shining light on opportunities that drive growth and connection.
Amplify
We amplify authentic African voices, ensuring they resonate powerfully across local and global markets.
Elevate
We elevate brands from good to extraordinary, creating lasting impact that transforms industries and communities.
Meet the Team
Creative minds from across Africa, united by a shared vision to elevate the continent's brands on the global stage.
Adaora Okonkwo
Creative Director & Founder
Visionary leader with 12+ years shaping African brands for global impact.
Kwame Asante
Strategy Director
Strategic mastermind connecting brand purpose with market opportunity.
Fatima Al-Rashid
Art Director
Visual storyteller crafting compelling narratives through design.
Chidi Okafor
Influence Director
Community builder amplifying brand voices across digital platforms.
Our Reach Across Africa
From Lagos to Cairo, Cape Town to Nairobi – we've helped brands shine across 15+ African countries and counting.